SEARCH ENGINE OPTIMIZATION

SEARCH ENGINE OPTIMIZATION

About The Course

Search Engine Optimization (SEO) are the activities carried out on page and off page of a website to improve the websites visibility in the search engines.TGC is a leading institute for SEO Courses in Delhi and Jaipur with legacy of thousand of passed out students.

If you have some Office skills, with Singh-Institute, you can update to the latest version fast, or you if you’re just beginning, you can gain a comprehensive knowledge that include realistic work-place exercises.

Course Objective

The Search Engine Optimization Course would teach students how to carry out both off page and on page search engine optimization activities on a website and how to use Search engine optimization tools to gauge a website and check the results of all search engine optimization activities carried out on a website as compared to that of a competitor with the similar brand or keyword.

Course Module

  •  History of search engines
  •  How search engines works
  •  The anatomy of a search results page
  •  Organic vs sponsored search results
  •  Search engine crawling, indexing and caching
  •  Schema, Rich snippets and data structure
  •  Penguin, Panda, Hummingbird & other algorithms
  •  Content optimization
  •  Anchor texts
  •  Title optimization
  •  nternal and external linking
  •  The relevance of architecture in optimization
  •  Video optimization
  •  Keyword density
  •  Keyword prominence
  •  Keyword positioning
  •  Keyword planner
  •  Keyword ranking
  •  Google Analytics
  •  Google webmasters and working with penalized sites
  •  Google keyword planner tool
  •  Google My business and bing places
  •  Alexa rank checker
  •  URL rewriting tool
  •  Cloaking checker
  •  Google pagerank tool/ Moz PA/DA, Alexa and other ranking tools
  •  Back link anchor text analytics
  •  Errors Types and Redirects
  •  Rank signals
  •  Backlink builder
  •  All in one seo packs
  •  Title , Meta description and meta keyword
  •  Spider-friendly code design
  •  Navigation element plan
  •  Search Engine compatibility and web layout for search engine optimization
  •  Directory submission
  •  Social media posts and shares
  •  Guest posting and Article submission
  •  Blog commenting
  •  RSS feeds
  •  Links solicitation, One way links, two way links and links farms
  •  White Hat vs Black hat vs Grey hat seo Techniques
  •  Duplicate content
  •  Cloaking and phishing
  •  Page redirects
  •  Doorway pages
  •  Hidden text
  •  Keyword stuffing
  •  Link farms
  •  Optimizing a website for global presence
  •  Optimizing for websites such as baidu and yandex
  •  Effectively optimize a website for excellent organic search results.
  •  Search Engine optimization manager
  •  Search Engine optimization specialist

Search Engine Optimization Course Training


Certification

The most important thing to be considered before enrolling for any course is to make sure it is a certified one or not. A certified course helps improve the skill value of the learner thereby giving them access to better jobs. And this course comes provides the learners with acceptable industry certification for all the training received.

Experienced Faculty

All the faculty responsible for imparting knowledge are expert CAs and FCAs with more than ten years of experience under their built. They provide learners with complete practical training.

Assistance for Placement

Once 70% of the training is completed, our dedicated placement teams start arranging interviews for the learners to help them get placed in a good position.

Lab Facility

Practical Training is always the best sort of training, and that is why we have a high-end lab facility to help the learners gain corporate level exposure with a series of technical tests to assess their progress.

FAQ'S

Workshops

Learners are given them to take part in real-time projects and case studies to better prepare them for the corporate world.

Constant Admin Support

The Admin team is always just a call away, and they take care of all the needs that a learner might have.

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